Have you ever walked into your neighborhood Sephora only to feel utterly inundated by a sea of colorful beauty products? There are literally thousands of slots filled with bronzers, eye palettes, brushes, moisturizers, foundations, creams, creating a dizzying kaleidoscope of shades and scents. As someone who doesn't pour over fashion magazines for the latest product and make-up tips, it's simply overwhelming. I've always wondered why we couldn't take the makeup discovery process out of the box, aka the brick and mortar experience, and bring it into the home in a real, non-Mary Kay tactile way that's a step beyond mere online shopping. A new breed of startups are trying to do that, including New York-based BirchBox, which just raised a $1.4 million seed round led by First Round Capital and Accel Partners.
Source: http://feedproxy.google.com/~r/Techcrunch/~3/-hRsRHTQxY8/
KINGSTON TECHNOLOGY COMPANY KEY JDS UNIPHASE JDA SOFTWARE GROUP JACK HENRY and ASSOCIATES
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